Last Updated on

July 15, 2022

Can I set up an eCPM floor in Mediation?

Yes. You can set up the eCPM floor in your ad placement setting. You can either set up a global eCPM floor or different floors for specific countries. The eCPM floor setting establishes the minimum eCPM that Mediation needs to serve ads at.

However, keep in mind that setting a higher eCPM floor will largely increase the risk of lowering the fill rate.